Image by hoyasmeg via FlickrOver coffee today, somebody shared with me a website where peopled posted a creative brief for a logo or design they were looking for and how much they were willing to pay. Then people competed to win the ‘prize’. The site is called CrowdSPRING and what’s amazing about it is that people aren’t competing to win a contract to create the logo/design, they’re actually going ahead and doing the work and hoping to be the one selected as the winner. For example, Scholarship Connect is going to be a search engine for college bound students and they need a logo. They’re offering up $250 to the best design submitted to them by December 4th. So far, they have 37 entries to choose from.
At first I was just way impressed at the idea of the site, and that so many professional and amateur graphic designers were participating. Then i started wondering whether any student graphic designers were jumping into the game. After all, why not? If they enjoyed doing design work and wanted to practice in some real world situations, why not try their hand at some logos for real potential clients? Their creations would be competing directly with people who do it for a living (or on the side) and it’s always possible that they could win one and make a little money to put towards college!
Seriously though, it really does make you think about creating authentic experiences for students. So many people are fond of blogging because students are publishing for a real world audience, not just the teacher. But what about taking it a step further? Back to the art example.
Image by oddharmonic via FlickrAs I mentioned, on CrowdSpring.com, students could create logos that might wind up being used in actual websites and promotional materials. If they aren’t of the digital persuasion, they could submit their art to IVoteForArt.com, a site where people can vote on the art they like and even buy it if the mood strikes. Not every artist’s work gets accepted, but a student could certainly try. Or by registering at ArtFlock, they can create their own gallery, show off their best work and set prices if they are so motivated. If they have an idea that might fall a little closer into the pop culture world, they could submit it to Threadless. If enough people dig the idea, they’d get to see their design made into a T-Shirt and receive a tidy sum.
Outside of the world of capitalism, there are plenty of opportunities too. One of my favorite sites is TakingItGlobal.org, and they regularly have art challenges for people to participate in. This month the challenge is, “Submit a postcard design that illustrates what actions your government should take in hopes of building a sustainable future for us all.”
With all that mind mind, it really does make me wonder just how many projects we have students working on everyday that could be modified slightly to become authentic experiences that have real world implications.
UPDATE: After posting this, I returned to the CrowdSpring site and clicked through to their blog. Low and behold, the first post there was about a 16 year old student who was applying to become their community manager. Instead of submitting a traditional resume, he sent this in instead:
Think he’ll have trouble finding a job he’s passionate about? I think it’ll be harder keeping him passionate about his school work until he moves into the real world. Pretty incredible.